Is Your Law Firm?s Name or Brand Being Used to Commit Fraud?
Brand fraud online is increasing and law firms are not immune. Find out how to protect your law firm.
Why McCain Already Lost the Election-the Wrong Message at the Wrong Time
Winning an election is all about advertising and it’s all in the message. McCain is using the tried and true Republican message which is attack the opponent. This message has worked very well in the past, but is not working now. Attacking the opponent works when the population is happy. When [...]
Is your law firm using a .info domain name?
On March 3, 2008, Matt Cutts, the head of Google’s anti-spam team made several predictions for 2008, one of which was, “A top-level domain (TLD registry) will offer domains for under $4. The result will be another TLD blighted by spammy domain registrations.” Because of the low cost of .info top-level domain names, they [...]
The Yellow Pages are dead, aren?t they?
I’ve wanted to write another article about the Yellow Pages, but want to get a quick note out about a FREE webinar tomorrow, Thursday, September 11 at 1:00 PM Eastern Time.The webinar is moderated by Dick Larkin, the Yellow Pages Commando who is a nationally known expert who formerly worked in the Yellow Pages industry [...]
Are E-Mail Problems Damaging Your Marketing Effort?
Do you know how many potential clients you are losing because their e-mails are returned undelivered? I believe lawyers don’t really need new clients because eliminating spam e-mail seems to be more important.I do TV advertising for personal injury lawyers and marketing for criminal lawyers. I often send e-mails to lawyers who request [...]
Making Online Advertising Work
If video on TV is so much better for capturing attention than online advertising, it would stand to reason that video is the best method for advertising online. With online video advertising in its infancy, the findings by a leading market research firm The Kelsey Group, while startling, is not surprising.Smallbiztechnology.com just published an [...]
